I am happy to introduce you to Bridie and Bert's towelling beach dresses which I hope will soon become an essential addition to your holiday wardrobe. These clever beachwear staples are ideal for everyday wear whether on or off the beach; something for trips at home and abroad and of course around the house too.
Whether you call it a beach robe, a cover up for the beach, or just a throw-on-and-go piece, a towelling dress is perfect for holidays and Bridie & Bert’s designs, we believe, are in a league of their own.
Why we all need to pack a Towelling Dress
Towelling dresses are making such a comeback and are both stylish and practical to wear after a swim or equally as a very comfortable item of clothing.
They are also oh so soft, breathable, absorbent and in our opinion, beautifully designed! Towelling robes and dresses can take you from the beach to lunch and onwards whilst looking effortlessly stylish and feminine.
✔ Quick-drying after a dip
✔ Pretty enough for poolside lunches
✔ Effortless to throw on and feel instantly dressed
✔ Lightweight, easy to pack and so versatile.
Style Meets Function: The Victoria Robe
Chic, timeless, and beautifully made, The Victoria Robe is the ultimate towelling dress for women who want to look elegant, even in the heat. Crafted from luxuriously soft, stretch cotton towelling this dress is subtly gathered beneath the bust, it features flattering side splits and contrast fringed pockets to add a little extra detail.
Style it your way:
• Pair with pretty sandals, fun jewellery and a tote bag for poolside sophistication
• Wear it over your swimsuit as you wander through a beachside market
• Lovely worn with an oversized sunhat
• Wear with flip-flops at home for a relaxed daytime look, perfect for wearing in and out of the garden.
Easy, Breezy, Bold: The Jamie Robe
If you prefer a cosier style of robe, The Jamie Robe is your go-to. It sits flatteringly below the knee and is worn best slightly oversized. It features a cosy hood and is wonderful to wrap up in after a swim or at the end of a long day. Perfect also for after the shower, the Jamie robe delivers comfort and style in equal measure.
How to wear it:
• Slip it on post-swim with bare feet for the ultimate beachy look
• Wear with chunky sandals and a bright crossbody for ice-cream runs or coastal strolls
• Throw it on over a bikini for an effortlessly cool silhouette
• Replace your dressing gown for the Jamie Robe for effortless style and comfort on a lazy day
The Jamie is a beach robe designed for relaxed days, sea air, and sunshine-soaked adventures. It’s bold, cosy and comfortable and endlessly wearable.
The Best Cover Ups for the Beach?
Comfort is paramount with Bridie & Bert’s towelling robes but we also focus very much on bright and cheerful styles. Designed to suit most shapes and sizes, we have used the softest, stretch towelling to ensure all day comfort; the Jamie Robe is practical but stylish too.
Whether you prefer the Jamie or Victoria, both are made to last and designed to make you feel amazing, wherever your summer takes you.
They also wash and dry beautifully.
Final Thoughts: Holiday Dressing Made Easy
If you’re looking to build a capsule wardrobe for your next getaway, make space for a towelling dress (or two). With the Victoria and Jamie Robes, Bridie & Bert have created true travel essentials—beautifully made, cleverly designed, and versatile enough to wear every day.
So whether you’re lounging by the pool, drying off after a swim, or heading out after a long day, you’ll be glad you packed one of these.
